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CPG (Consumer Packaged Goods)

Launch more accurate offerings with packaging and messaging that truly resonate and boost purchase intent.

Back

CPG (Consumer Packaged Goods)

Launch more accurate offerings with packaging and messaging that truly resonate and boost purchase intent.

Back

CPG (Consumer Packaged Goods)

Launch more accurate offerings with packaging and messaging that truly resonate and boost purchase intent.

Back

CPG (Consumer Packaged Goods)

Launch more accurate offerings with packaging and messaging that truly resonate and boost purchase intent.

Industry challenges

Fast innovation cycles and shifting niche preferences

Validation of packaging and messaging

Product portfolio optimization

Shopping behavior across multiple channels

Industry challenges

Fast innovation cycles and shifting niche preferences

Validation of packaging and messaging

Product portfolio optimization

Shopping behavior across multiple channels

Rapid testing. Deep insights.

Consumer goods companies use our SYNTHETIC PERSONAS to quickly test new product concepts, flavors, packaging, and messages. Simulate reactions from different segments and discover what truly drives purchase decisions and brand loyalty.

Applications

Test the appeal of sustainable packaging

Test the appeal of sustainable packaging

Validate acceptance of new flavors or product lines before production

Validate acceptance of new flavors or product lines before production

Measure perceived value and price by segment

Entender preocupações sobre segurança em pagamentos

Evaluate the impact of online and offline campaigns

Criar segmentações comportamentais para crédito

Benefits

Faster and more accurate launches

Portfolio optimization based on real data

Better ROI in marketing and innovation campaigns

Deep understanding of consumer preferences

Benefits

Faster and more accurate launches

Portfolio optimization based on real data

Better ROI in marketing and innovation campaigns

Deep understanding of consumer preferences

Benefits

Faster and more accurate launches

Portfolio optimization based on real data

Better ROI in marketing and innovation campaigns

Deep understanding of consumer preferences

Benefits

Faster and more accurate launches

Portfolio optimization based on real data

Better ROI in marketing and innovation campaigns

Deep understanding of consumer preferences

Innovate with more confidence

The consumer intelligence of the future is within your reach. Discover how Galaxies can boost your results.